Cover of The Business Plan Playbook, Second Edition by Susan E. Guthrie

The Practice Playbook Series

The Business Plan Playbook, Second Edition

A Step-by-Step Guide to Intentional Practice Design for Lawyers and Dispute Resolution Professionals.

Launching September 29, 2026

A workshop in a book for building your practice by design, not by default.

The Business Plan Playbook, reimagined for Intentional Practice Design. More than an update to the original book, this is a workshop in a book for examining the practice you inherited, identifying what has developed reactively, and deliberately designing what comes next.

The Second Edition guides readers in creating a Living Practice Plan, a practical decision-making and implementation system connecting purpose, clients, services, pricing, delivery, client experience, positioning, financial stability, and responsible AI use.

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First Edition Reader?

The Second Edition does not ask you to discard the work you already did. It helps you bring that work forward. The free Business Plan to Living Practice Plan Conversion Kit will help you translate your original business plan into a Living Practice Plan and identify your first redesign priority.

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The fully redesigned Business Plan Playbook, rebuilt around the Intentional Practice Design method and expanded for today's lawyers, mediators, and dispute resolution professionals.
From The Business Plan Playbook, Second Edition
Chapter 01 · Overview

What this Playbook is.

The second edition is a complete workshop in a book, a step-by-step redesign of the original with new frameworks, updated tools, and a wider lens on modern practice.

Launches September 29, 2026.

Chapter 02 · The Framework

Core concepts.

01

Intentional Practice Design

The full method, applied section by section to your plan.

02

A workshop, not a template

Guided exercises that produce a plan you will actually use.

03

Built for modern practice

Updated for hybrid work, AI, and today's client expectations.

Ready to Implement?

Start implementing before September 29.

You do not have to wait until September 29 to begin. Members of The Practice Accelerator can start implementing the Intentional Practice Design framework now and will receive a copy of the Second Edition as part of their membership.

$99/month. Cancel anytime. Join at any time and begin immediately.